Product launch: Schemes target set for 2011
UK General has announced an ambitious new target of delivering 180 new schemes in 2011.
The insurer launched its bespoke 'smart schemes' initiative last year and has put in place schemes for computer equipment, doctors' surgeries, payment protection insurance, travel, let property and even motorcycle leathers and helmets. It is now aiming to expand this by 15 a month.
John Bibby, UK General's sales director, commented: "It's clear that schemes are an exciting and growing part of the insurance landscape. Brokers are often unaware that there are schemes opportunities on their books
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